Organizations have been delivering APIs (Application Programming Interface) for decades. However, with 4G technology and Web 2.0, API ecosystems from many different industries have blossom. APIs allow organization to encapsulate their strengths in a digital format and offer these up as a service and a new revenue stream to other organizations and even end-consumers. With the exponential growth rate of data and the acceptance of a new economy of shared and borrowed, real-world services, organizations doing business with others are getting on the bandwagon of adopting the longtail of purchasing exactly what they need to get an edge.
So, how can organizations in the educational industry participate in capture this new revenue stream? First, they must understand what their true differentiators are and want to do the initial investment in transforming these differences into digital assets. Second, they must have or be able to acquire the technical know-how and technologies to implement an API system. Third, it is best to at least have an in-house administrator to monitor and manage the system in order to ensure that it will keep the service levels offer to customers.
Once the initial system is live, a sales team with at least one person who acts as a solution developer (technical pre-sales) is needed to ensure that APIs are integrated in a way to maximize ROI for the client. If your educational organization has the ability to maintain an application support (App Sys) team, the solution developer will be able to acquire new requirements from clients to help design the next version of the API system. The solution developer will also work with the client’s teams to ensure that they are calling the APIs correctly and what is produce by the APIs are being use optimally.
And here is where I chime in… 😊 Do you want to know more about how to implement an API system in your organization or are you a vendor looking to create a sales ecosystem to quickly growth your business in Hong Kong or Asia? If so, please go to my Contact Me page and send me a message to connect.
